About Us

Penny Juice is a family-owned juice company that was founded in 2001 with a simple but meaningful goal: to offer healthy, delicious, and affordable juice concentrates that kids and families love. Drawing on over 40 years of experience in the beverage industry, the founders started the business because they believed that nutritious drinks shouldn’t compromise on taste or simplicity, especially in childcare settings where hydration and wholesome ingredients matter most. From the beginning, Penny Juice has focused on creating vibrant, easy-to-mix fruit juice concentrates free of unnecessary additives, helping childcare centers, preschools, and families serve beverages that are both fun and nourishing. Today, the company continues that mission of supporting children’s health and happiness—one refreshing, flavorful cup at a time.